Gain Control over your negotiation
Gillrie is the leading dealership technology consultant, serving over 5,000+ dealerships across North America. Our mission is to provide our clients with the tools they need to shop and purchase software with confidence. By both empowering buyers and challenging vendors, we level the negotiation playing field.
Our Consulting Solutions
With over 30 years' experience, we're the most trusted dealership technology advisor, helping dealers navigate an ever-changing industry. We know what DMS problems dealers are facing. Learn more about how we can reduce your DMS bill, improve your contract terms, and maximize your product configuration.
Buy/Sells are one of the most difficult processes for a dealer. From OEM and bank approvals, to integrating new processes, there’s a lot of moving parts in a buy/sell. We assist dealers in validating all contract language, to break down which contract terms can be removed or carried over. Our buy/sell process ensures you get the best possible terms moving forward.
With over 300+ automotive software vendors dealers are faced with a complicated landscape to navigate. Many dealers fear they’re paying for two providers that offer the same functionality or underutilizing their current options. Gillrie can help you better understand your current software suite and how to maximize it.
The Gillrie Mission
In today’s rapidly evolving technology markets it is our mission to provide our customers with the tools and guidance they need to shop, negotiate, and purchase software with confidence. We believe in empowering buyers and challenging technology vendors to level the negotiation playing field.
Powering innovation at 5,000+ dealerships
At Gillrie we strongly believe in following the right set of rules in every negotiation. Our approach is designed to guide buyers through the selection process and help executives make educated decisions.
Our unique benchmarks show what others pay for technology
Our one-of-a-kind benchmarks build the starting point for every negotiation and tell dealers what others pay for technology. We track pricing of over 13,000 items from 300+ vendors. Hundreds of real-life transactions every week feed our database and enable only us to provide fair-market value benchmarks. That guarantees the most accurate recommendations!
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